BECOME OUR CUSTOMER - AND OUR BUSINESS PARTNER!
Selling real estate is one of the most important decisions you will make in your life. It is often accompanied by many emotions: disappointment, fear, stress, anticipation, excitement, joy. For many years, there have been many myths surrounding the exclusive agreement. Meanwhile, few clients realize that it is the other types of agreements, the ordinary ones, that carry the greatest risk.
Clients who sign an exclusive agreement have over 80% chance of selling/renting their property, while other agreements guarantee real estate agencies' effectiveness close to 5-7%.
Make it easy for yourself, choose wisely - thoroughly research the real estate agency and hire an agent you trust!
An agreement with exclusivity clause is the most optimal model of cooperation on the market, providing the most benefits for you as a client. It is one brokerage agreement instead of many. You do not have to meet with dozens of real estate agents many times to read different forms with different terms and conditions, sign separate agreements, and then personally present the property. All you need is one Top Agent, chosen by you or recommended by someone you know, who will take care of everything. And one document describing the conditions agreed between the two of you. One real estate agency, one agent and you - that's all that is needed.
An exclusive listing agreement allows you to enter your offer into a special, exclusive listing exchange system (MLS - multiple listing service), available only to real estate agencies, which contains approximately 7,000 current real estate listings. By signing one brokerage agreement, with one agent, as if by magic, you open yourself up to approximately 540 real estate offices and 4,200 real estate agents, who automatically gain access to information about your property. If any of them are currently working with a client looking for a property, a daily report containing all newly published listings will certainly catch their attention. Additionally, such agents have constant access to all of your Top Agent's listings - at any time and from anywhere. Think about how much time you save by entrusting your property - often a lifetime asset - to the right, trusted person - your Personal Exclusive Agent. Cooperation means that more agents work for you! By signing one exclusive brokerage agreement, you provide your Top Agent with the freedom to share the listing with many agents. The listed property actually has much more, not less, exposure (it is sold/rented not by one, but by many agencies!) and therefore the deal happens faster!
You probably don't realize it but without an exclusive agreement the listing is often hidden from the world. What's the paradox? You are convinced that more is better, right? More agreements, more advertising, more agents working for you to sell or rent? Nothing could be further from the truth! Only an agent who knows that s/he is and will remain your Exclusive Personal Agent will not limit other agents' access to the listing and hide it deep in the 'drawer'. Only a professional who feels safe as your Exclusive Top Agent will consciously strive to show it to all potential clients - because s/he knows that no one else will steal it 'from under their nose'.
An agent representing only you has no conflict of interest. They do not seek to collect a fee from both parties to the transaction, so they do not refuse other agents' clients to view your property. An agent working only for you does not count on the fact that the buyer will contact them directly and will be forced to sign an agency agreement, additionally securing another fee for the listing agent - from the buyer. A Top Agent is employed to bring about a transaction - and it does not matter whether the buyer is a client 'off the street' or a client working with their own agent. A Top Agent works on the task entrusted to them reliably, according to the highest standards. Thanks to this, the offer looks much better and the buyer is more encouraged to view the property - especially because they know exactly where it is located and have greater confidence that the agent knows what they are talking about (because they have personally seen the property and know it well). Without an exclusive agreement, the agent would most likely do little, counting mainly on a chance or pure luck.
Your Personal Agent does not compete with you, does not act to the detriment of you and the listing, does not compete with other agents. A Top Agent cooperates with you as the business partner, pursuing exactly the same goal as you, i.e. selling or renting your property. A Top Agent also cooperates with all (without exception!) agents on the market, inviting them to cooperate. In order to achieve success, a Top Agent focuses on marketing your product, investing resources in advertising, publishing full information regarding all property features and parameters (incl. providing the property address) - without deliberately misleading anyone or hiding information pertaining to the property. An exclusive listing agreement means that the involvement of the agent is very high. Knowing that the client is playing with them to the same goal, the mutual relationship is safe and the agent is the only one who has this particular listing, the Top Agent invests much more time and money in marketing the property. Without an exclusive agreement, few agents will even decide to place a 'For Sale/Rent' banner on the property. They could then be working for free by revealing the location of the property to other agents and potential clients, thereby reducing their own chances of closing the deal. With a Top Agent, you won't have that problem!
After signing an agreement with exclusivity clause, the Top Agent knows that only s/he has the listing, is responsible for finding the buyer and conducting the transaction. The agent, similar to a puppeteer, holds all the strings in his hand and pulls them accordingly - depending on the development of the situation and for your good! All potential buyers contact the agent, all presentations take place only with their participation. Only s/he knows how much interest there is in the property, how many potential buyers have viewed it and whether someone has already made an offer (and what kind) to purchase it. Your Personal Agent can therefore, in a proper way and without any problems, evaluate all clients, verify how serious they are, confirm their credit worthiness, effectively conduct negotiations on your behalf and advise you on what's best for you and even which offers to reject. The remuneration of the Top Agent does not depend on whether the buyer hires them or not - your Personal Agent does not condition the presentation of the property by signing an agency agreement with the buyer. The remuneration of the Top Agent is only paid by one party to the transaction - the one with whom the agreement is signed. And since a Top Agent's fee almost always depends on the transaction price obtained, the agent will do everything in their power to ensure that this price is as high as possible.
An exclusive agreement ensures that the client is kept up to date on progress. Your Personal Agent makes sure that you always know what is happening with the property listing - at every stage of the process. An exclusive agreement obliges the agent to provide the highest quality service and translates into 100% interest and commitment of the agent. Regular reports on promotional activities, market news, advice and support - a Top Agent has a very strong motivation to provide you with the highest quality service and sets a bar high. And to make this happen, the agent also devotes time to creativity, observing current trends in the industry, analyzing the listing statistics, monitoring other, competitive properties on the local market and thinking about additional ways to promote the property. A Top Agent suggests what can be done to make the transaction happen faster and the achieved transaction price as high as possible. Your Personal Agent skillfully responds to market signals and creatively approaches the sales/rental process - strongly focusing on marketing and technological innovations.
An exclusive agreement means that only one agent contacts you - your Personal Real Estate Agent. You know them by name, you can recognize them perfectly well by face and you even remember their voice very well on the phone. You don't have to wonder who exactly you will be talking to when you call your agent. And potential buyers looking for a property won't have to 'hang' on the phone waiting to be connected to someone who is currently available and then won't know anything about the listing or property. A stranger you don't remember will not come to you. You will not only recognize a Top Agent, a Top Agent will be in constant contact with you - by phone, email and in person. With an exclusive agreement you avoid visits from agents you don't recognize and potential problems with anonymous clients viewing your property by chance (who knows who they are and what their intentions are). Each potential buyer is verified, their identity checked. Everything is taken care of by your Personal Agent, with whom you work every day, and whom you yourself consciously chose. A Top Agent cares about your safety just as much as they care about a fast, efficient and profitable transaction. Because your satisfaction means potential future referrals and recommendations!
Your Personal Agent is responsible for the entire transaction, from A to Z. You relax and calmly take care of your business, while the Top Agent expertly and efficiently takes care of your property - in such a way as to effectively fulfill your wish and carry out the order, i.e. sell or rent your apartment, house, commercial premises or plot of land as quickly and as best as possible. You do not have to worry about other contractors, your Exclusive Agent will take care of everything, arrange what's necessary, make sure everything is done. All so that you are satisfied. The Top Agent cooperates with many specialists who provide support throughout the entire process. Home staging, professional photo sessions, virtual tours, drones, moving services, mortgage loans, insurance, legal services, surveying, appraisers - nothing is impossible for the Top Agent - they will recommend the best solutions and arrange everything, according to the situation.
The agent you choose is your Exclusive Agent, who works 100% for you and represents only your interests. You are not competitors, on the contrary - you are partners in business. There is no need to compete with each other, your common competition is other properties on the market. Your Personal Agent knows that s/he can count on your loyalty, your relationship is based on trust and mutual benefits. A Top Agent, leading to a profitable and successful transaction, delivers what s/he was hired to deliver: in exchange for the work done and the sale/rental of your property, the agent receives a fair salary and recommendations for the future. Each party is satisfied and has the satisfaction of a job well done.
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